Anjali Iyer (Washington Post) - Psychology of the Customer Journey
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This is a podcast episode titled, Anjali Iyer (Washington Post) - Psychology of the Customer Journey. The summary for this episode is: <p>Anjali Iyer, Head of Lifecycle Marketing at The Washington Post joins us</p><p> to discuss her experiences in guiding customers as they move through </p><p>each stage of the consumer journey, increasing customer lifetime value, </p><p>and the psychology behind lifecycle marketing.</p>
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Anjali Iyer, Head of Lifecycle Marketing at The Washington Post joins us
to discuss her experiences in guiding customers as they move through
each stage of the consumer journey, increasing customer lifetime value,
and the psychology behind lifecycle marketing.