Stirista

Rosie O'Meara, the Chief Revenue Officer at Groundtruth talks about the intersection of online shoppers and in-store shoppers, and how smart brands keep aware of this activity.

Rosie O'Meara, the Chief Revenue Officer at Groundtruth talks about the intersection of online shoppers and in-store shoppers, and how smart brands keep aware of this activity.


Rosie O'Meara (Groundtruth) - Changes Overnight

The Marketing Stir Podcast by Stirista

Connect with Us

The Marketing Stir Podcast by Stirista hosted by Stirista’s VP of B2B Products Vincent Pietrafesa along with Founder / CEO Ajay Gupta, The Marketing Stir brings on industry leaders to get their take on the current challenges of the market, whatever that may be. Both captivating personalities, Gupta and Pietrafesa (who moonlights as a standup comic) along with Producer Vin Lapsley (Stirista’s videographer and production editor), promise an engaging conversation with leaders of a variety of industries and brands. If you’re interested in being a guest on the podcast, email us at info@themarketingstir.com

The Marketing Stir

Tiana Noveen, the Director of Marketing at Athlete Studio chats about personalization for both marketers and consumers, and how NFTs are a big change in marketing options. Vincent is glowing after a trip to Mexico, and Ajay likes his food spicy.

Tiana Noveen, the Director of Marketing at Athlete Studio chats about personalization for both marketers and consumers, and how NFTs are a big change in marketing options. Vincent is glowing after a trip to Mexico, and Ajay likes his food spicy.


Tiana Noveen (Athlete Studio) - Changing the Marketing World

Renee Brown, the Chief Marketing Officer at iLending, discusses partnerships and a focus on digital advertising, and how both make a big difference for marketing. Vincent and Ajay both enjoy traveling for conferences.&nbsp;&nbsp;

Renee Brown, the Chief Marketing Officer at iLending, discusses partnerships and a focus on digital advertising, and how both make a big difference for marketing. Vincent and Ajay both enjoy traveling for conferences.  


Renee Brown (iLending) - Like a Puzzle

Chris Madden, Co-Founder of Matchnode, talks about how his familiarity with entrepreneurship allowed for him to enjoy finding solutions in business. Vincent is joined by Brian Gold as our guest co-host.

Chris Madden, Co-Founder of Matchnode, talks about how his familiarity with entrepreneurship allowed for him to enjoy finding solutions in business. Vincent is joined by Brian Gold as our guest co-host.


Chris Madden (Matchnode) - How Things Progress

Palmer Houchins, Head of Marketing at G2, talks about acquisition, leads, and opportunities created by a strong team, and how customers are advocates allowing for opportunities to grow. Ajay dons some glowing orange Stirista apparel, and Vincent is happy to have friends.

Palmer Houchins, Head of Marketing at G2, talks about acquisition, leads, and opportunities created by a strong team, and how customers are advocates allowing for opportunities to grow. Ajay dons some glowing orange Stirista apparel, and Vincent is happy to have friends.


Palmer Houchins (G2) - Rarely a Straight Path

Kevin Tate, CMO of Clearbit, joins Ajay and Vincent this week. He talks about how B2C and B2B are becoming similar, yet remain different, and how there is a need to understand a target market. Vincent welcomes Ajay back, and Ajay takes his win in Fantasy Football.

Kevin Tate, CMO of Clearbit, joins Ajay and Vincent this week. He talks about how B2C and B2B are becoming similar, yet remain different, and how there is a need to understand a target market. Vincent welcomes Ajay back, and Ajay takes his win in Fantasy Football.


Kevin Tate (Clearbit) - A Really Different Vibe

Tina Scala, SVP of Global Sales at Qualifi/Informa Markets, chats with Vincent about finding new ways to reach clients when they aren't attending live events. She discusses how an omnichannel approach was the key to connecting digitally without exhausting online video calls.&nbsp;

Tina Scala, SVP of Global Sales at Qualifi/Informa Markets, chats with Vincent about finding new ways to reach clients when they aren't attending live events. She discusses how an omnichannel approach was the key to connecting digitally without exhausting online video calls. 


Tina Scala (Qualifi/Informa Markets) - Changes in Velocity

Ryan Ruud, Founder and CEO of Lake One, and Vincent discuss how organizational culture has an effect on marketing and about how accountability allows for growth.

I help navigate growth driven organizations through digital transformation.

I've spent a bulk of my career aligning sales, marketing and support teams around goals and strategies that move their business forward - while equipping them with tools to drive efficiency for them and their customers.

I founded Lake One in 2014 and have been blessed to work with founders and go-getters in a variety of industries including tech, manufacturing, business services, financial services, and e-commerce from startup to Enterprise.

Before pursuing a career in marketing, I worked in broadcasting - journalism and entertainment as a top 40 DJ and radio news reporter where I earned recognition from the Society of Professional Journalists for reporting coverage of flooding in the Red River Valley.

Ryan Ruud

CEO at Lake One

Ryan Ruud, Founder and CEO of Lake One, and Vincent discuss how organizational culture has an effect on marketing and about how accountability allows for growth. 


Ryan Ruud (Lake One) - The Power of a Story

Ryan Ruud, Founder and CEO of Lake One, and Vincent discuss how organizational culture has an effect on marketing and about how accountability allows for growth.


Recent Episodes

SEASON 3

Tiana Noveen (Athlete Studio) - Changing the Marketing World

Renee Brown (iLending) - Like a Puzzle

Chris Madden (Matchnode) - How Things Progress

Palmer Houchins (G2) - Rarely a Straight Path

Kevin Tate (Clearbit) - A Really Different Vibe

Tina Scala (Qualifi/Informa Markets) - Changes in Velocity

Ryan Ruud (Lake One) - The Power of a Story

About The Show

The Marketing Stir

Vincent Pietrafesa

Vice President, B2B Products, Stirista

Ajay Gupta

Founder & CEO, Stirista